Archive for the ‘advertising strategies’ Category

The Celebration of Excellence

Taste Victory

Do your clients recognize excellence? Do you?

If you could script out your client’s response to this question, what would you want your client to say: “What do you appreciate most about our company, and why?”

What excellence would your client identify?

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Marketing the Fifth P

Social Media Strategies with Chris Westfall

For years, marketing teams have put their attention on the four p’s – product, price, promotion and place (distribution). Changes in market conditions have created a fifth p – and marketers are taking notice.

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Advertising Update: How to Create Referrals

Chicken Fried Bacon

So, referrals are the new advertising, if you read (and believe) this post on permission marketing. So, how do you get referrals?

What’s the secret of getting customers to come forward with astonishing testimonials, no matter what your product, service or solution?

Your clients are your best source of
authentic advertising, through referrals.

Read on and discover the secrets of helping others to deliver your elevator pitch.

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What’s the Best Advertising?

Horse Sculpture from westfallonline.com

For companies and individuals, advertising can be summarized in one word: referrals.

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Discover Prospecting 2.0

charge_briefcase

The most effective prospecting strategies are the ones that focus on creating a dialogue with the customer; that’s why Web 2.0 is so powerful.

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Got Education?

Chris Westfall and TEDx videos

Teams from IdeaWeek and TEDx descended on multiple locations within the city of Dallas asked people in the street for their best ideas.  What’s on everyone’s mind these days in Dallas?

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Ideas Wanted: What’s Yours?

Chris Westfall shows you how to win

The average adult has as many as 50,000 thoughts per day – these are unique ideas, that range from “what do I want for dinner?” to “what’s my carbon footprint?”  (FYI: Studies show that your footprint increases, if you eat fried food and cupcakes for dinner). 

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