Do you have a video on your website?
You don’t need a studio, or a crew, or the effects wizardry of George Lucas to create a simple and effective video message.
Here are five steps you can implement today, to help you to create an authentic and great-looking video. Whether your objective is search engine optimization (SEO), friendsourcing, or just greater connection with customers and clients, video is the #1 tool you need to tell your story.
We all want to know how to give the best presentation we possibly can, when it comes time for an elevator speech.
For most companies and customers, video has become the most authentic method to tell your story.
Video can be your most powerful marketing tool – because people tend to trust what they see in a video, the visual cues and clues are more comprehensive than in a written story. After all, you can see expressions, body language and more via video. Meanwhile, your press release can feature a story about a unicorn, magic beans or kryptonite. Today’s customers know the difference between a marketing pitch and a real message.
Is it true that the camera never lies?