Author Archive
The Most Compelling Reasons to Hire YOU
For job seekers, interns, recent graduates and career management professionals, there’s one question that trumps all others: Why Hire You?
As part of my new book on delivering your best elevator pitch, I wanted to showcase a real-life story (as opposed to a bookshelf strategy) for moving your career forward.
Your Experience Doesn’t Matter, Unless You Do This
Resting on your laurels is deadly. In this video blog post, I’ll help you to see how to make your experience matter to your listener, no matter what your experience level may be.
Your accomplishments and experience form the basis for your unique value proposition. What’s the best way to maximize your experience and get your listener to say, “Tell me more…” ?
Four Words to Lead By
There are four words that will transform the way you lead people, if you understand how to convey their power effectively.
These four words are the foundation of trust, and action, from the people around you. No matter your title or position in life, consider carefully these four words, as they are the foundation of effective leadership.
Avoid This Classic Mistake in Your Elevator Pitch #epitch
The opening remarks in your elevator pitch are the most important. So why do people open a story with a thud, instead of a bang? Here’s how to avoid a classic mistake in your epitch.
Jeffrey Hayzlett says you’ve only got 8 seconds to grab someone’s attention.
The former Kodak CMO and author of “The Mirror Test” says you need to think eight seconds out. And this is not his first rodeo. The opening remarks have to captivate your audience. So, how do you do that?
Read This, Before Email Completely Disappears
Email: On Its Deathbed?
So many of my friends are holding a stack of business cards but still feeling empty-handed. While email is still with us, why not take advantage of some advice on how to start the electronic conversation? Here are some ideas on what to do with a networking contact to get the results you need. Specifically, I’d like to share some strategies I’ve used to create emails that get answers.
Networking to the next level requires some clear strategy. Send it or say it, here’s a new way of thinking about your message.
Tell Me More: A Social Media Strategy
Those three little words are the foundation of Web 2.0, and the centerpiece of effective branding strategy in social media.
Facebook, twitter, linkedin – and all forms of social media: If you are attempting to create an online brand, or even a personal brand, you have to understand the concept of “Tell Me More…”
Un-Selling Secrets with the NEW #Epitch
The old idea of an in-your-face, unwanted elevator pitch is repulsive. No one wants to be sold, but everyone wants to buy.
Why try and shove your story down someone’s throat? Nobody wants to ride on that elevator, Gunga Din! Here’s how to start the conversation…
The Language of Leadership
Integrity, credibility, compassion, creativity: all are hallmarks of leadership. When it’s time to communicate, how can you convey these qualities – and more – in your message? What’s the way for a leader to captivate and inspire the team, even when the message can be a difficult one?
How to Improve Your Economy Right Now
Need more money?
If you want to improve your personal economy, improve your personal communication.
After all, if you don’t have a persuasive story, how will anything – and I mean ANYTHING – ever improve? From politics to personal effectiveness, everyone needs a compelling message, if we are going to create meaningful and lasting change. That change depends on your ability to connect with others, if you want your personal economy to improve.
